User Experience Researcher and Designer

“From error to error, one discovers the entire truth.” - Sigmund Freud
As a devoted advocate of accessible and inclusive product design, I place a paramount focus on ethics and privacy in my approach. With over 5+ of industry expertise, I am committed to establishing an environment of inclusivity and safety for all users. My practice involves employing a variety of mixed research methodologies to yield deeper insights and facilitate product improvements. I consistently emphasize human-centered design principles and proactively tackle research bias to deliver more effective solutions.
Welcome to my story

Tools used in the past

Arise Health logoArise Health logoThe Paak logo2020INC logoEphicient logoOE logoArise Health logoArise Health logo
40%
Increased the presence of accessibility and inclusivity in a project
20%
Increased average sales
24%
Reduced the checkout flow steps
Healthcare Web Portal

A medical portal bridging the gap healthcare providers and those in need of senior care. This portal serves as a vital resource, offering seniors and their caregivers quick access to medical professionals, information, and support. With a focus on addressing the unique needs and concerns of senior citizens, this platform ensures that seniors receive prompt and personalized care, promoting their well-being and peace of mind. In an era where the aging population is growing, this medical portal stands as a beacon of hope.

DriveSafe

In today's mobile world, optimizing the user experience for car rentals is crucial. My capstone project showcased my skills as a user researcher and designer, leveraging cutting-edge tech and a human-centered design approach. I developed a scalable, user-friendly design system, delivering interactive prototypes and design guidelines. This project underscores the impact of user-centered design in creating innovative solutions for enhanced user experiences and business success.

CDK User Experience Research Project

This research project aims to document the car purchasing experience at dealerships, focusing on factors influencing buying decisions, customer pain points, and quantifying their intensity. The goal is to enhance user experience, provide insights for product improvements, and strengthen customer connections for CDK Global.

Travel Security

The main objective of the application was to provide safety instructions while traveling. It helped you to create and track itineraries and provided history and knowledge of a location. The most important feature was receiving notifications of crime rates in the vicinity.

User Research Skills
  • Usability Testing
  • Heuristic Evaluations
  • Cognitive Walkthroughs
  • Ethnographic Study
  • Interviews
  • Persona
  • Contextual Inquiries
  • Surveys
  • Affinity Mapping
  • User Journey
  • Roadmaps
  • Competitive Analysis
  • Storyboarding
  • Design Thinking
  • Concept Evaluations
  • Quantitative and Qualitative Research
  • Data Analysis
  • Use Cases and Scenarios
Designing Skills
  • Information Architecture
  • Wireframing
  • Human Computer Interaction
  • Rapid Prototyping
  • Design System Creation
  • Data Visualization
  • Accessible Design
  • Interaction Design
  • Project Management
  • Product Management